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- R.O.A.R Outdoors: Empowering Lives Through Nature and Resilience(Mike Hudson, Founder (left) with fellow board member and longtime friend, Jeremy Chapman (right). Photo taken by Michal Parker, wife of Mike Hudson. He credits Michal as being his top supporter and and key part of the development of R.O.A.R Outdoors.) In the heart of Greenville, South Carolina, Mike Hudson’s journey from personal adversity led to the founding of an inspiring nonprofit: R.O.A.R Outdoors. Founded in 2014, this organization is a beacon of hope, empowering physically disabled individuals to embrace outdoor recreation, rediscover their passions, and live life without limits. Hudson’s story is one of resilience, purpose, and a relentless drive to create inclusion for those often overlooked. In 1995, Hudson’s life changed forever. A traumatic injury sustained while ending a night shift left him physically disabled, challenging his identity as a man of action who later thrived in law enforcement while serving in the Marine Corps Reserves. Yet, the outdoors became his sanctuary. “Every time I was out in nature, I saw light at the end of the tunnel. Everything felt renewed,” Hudson recalled. The healing power of nature wasn’t just a personal revelation — it became the cornerstone of his mission. By 2014, Hudson had built a stable career in public relations for an insurance company and married his biggest supporter, his wife, Michal Parker. But something was missing. Encouraged by her to pursue his true calling, Hudson reflected on his love for the outdoors and his lived experience as a disabled person. He saw an opportunity to bridge these worlds, creating R.O.A.R Outdoors, alongside his friend and one of the board members, Jeremy Chapman, to advocate for physically disabled individuals and foster inclusion through nature-based activities. R.O.A.R Outdoors isn’t just about access to the outdoors — it’s about rewriting the narrative for those with physical disabilities. “People with disabilities don’t want to be seen differently. We want inclusion. Let’s treat the person in the chair and forget about the chair,” Hudson said passionately. His organization focuses on empowering individuals to move forward, offering innovative workarounds to ensure that activities once thought impossible remain within reach. From adaptive fishing to wheelchair-accessible trails, R.O.A.R Outdoors creates opportunities for disabled individuals to reconnect with nature and rediscover their spark. The nonprofit also engages families, particularly youth, fostering a sense of community and shared purpose. While their resources primarily support physical disabilities, Hudson and his team guide those with learning or mental disabilities to appropriate resources, ensuring no one is left behind. Hudson’s vision extends beyond recreation to systemic change. He points to everyday challenges, like the lack of accommodations at airports, where disabled individuals are often separated from their customized mobility devices. “There’s still no domestic airline that lets people like me stay in our own wheelchairs,” he explained. To address this, Hudson is developing R.O.A.R Outdoors’ property into a fully accessible haven. What sets R.O.A.R Outdoors apart is its holistic approach. It’s not just about getting people outside — it’s about shifting mindsets. “Your life may be different now, but we can’t change the injury. We can change the mindset and show you new ways to do what you love,” Hudson shared. Whether it’s helping a young person find confidence or guiding a veteran to reclaim their independence, R.O.A.R Outdoors is about resilience and rediscovery. The organization’s long-term goals are ambitious: expanding their reach, acquiring adaptive equipment, and creating more accessible spaces. Hudson dreams of a world where physical disabilities don’t limit one’s ability to live fully, whether through adventure or everyday activities. Hudson’s advice to entrepreneurs is simple yet profound: “Live your passion every single day and become an expert in it.” His journey from Marine to nonprofit founder embodies this mantra. By combining his love for the outdoors with a deep commitment to advocacy, Hudson has built a legacy that inspires others to push past limitations and embrace possibility. Join the Movement R.O.A.R Outdoors is more than a nonprofit—it’s a movement to redefine what’s possible for the disabled community. To connect with Mike Hudson and learn how you can support or benefit from their work, email mike.hudson@roaroutdoors.org or visit https://roaroutdoors.org . Together, let’s roar toward a more inclusive world. 
- From Maternity Leave to Mastering the Lens: Rae Jones' Leap into Photography Entrepreneurship(Photo credit: Nikki Morgan Photography) In the midst of a global pandemic, when uncertainty loomed over careers and daily life, Rae Jones turned a fleeting dream into a thriving reality. As a former visual merchandiser for brands like Coach and Altar’d State, Rae had always thrived in creative roles, crafting displays that told stories through aesthetics. But it was during her maternity leave in 2020, amid Covid furloughs, that her path took an unexpected — and profoundly fulfilling — turn. “I knew this was going to be my last baby, and I really wanted to stay home,” Rae recalls. Then came the dream: a vivid vision of herself as a wedding photographer. With no prior professional experience in photography, she bought a camera and dove in headfirst. By the time her old job called her back, Rae was already booking sessions three to four months out. She politely declined the return to corporate life, marking the start of Rae Jones Photography. Transitioning from visual merchandising to photography meant bridging her innate creativity with technical mastery. “Learning light was the biggest challenge,” she shared. “You can have the most beautiful location, but if the lighting isn’t right, the pictures fall flat.” She tackled this by enrolling in a specialized course on lighting and locations, then putting it into practice — snapping shots in her backyard, at parks, and in varied scenarios to experiment and refine her skills. Her visual merchandising background proved invaluable here, honing her eye for tiny details: a slight two-degree shift in pose, the precise placement of hands. “It’s the tiny details that make such a big difference,” she said. Mentorship played a pivotal role in accelerating her growth. Early on, Mary Thomas, a seasoned wedding and newborn photographer, reached out unsolicited. “She spent three days with me, teaching me how to use my camera because I couldn’t figure it out,” Jones said. Later, family friend Jessica Lowell, a luxury wedding photographer, gifted her an entire educational suite from renowned photographer Kaitlyn James. “I see you have the gift. I see that you have what it takes,” Jessica told her. These acts of generosity — combined with relentless practice propelled Jones forward. “Take your camera everywhere,” her mentors advised her. “Shoot buildings, flowers, people until you find your rhythm.” Today, Jones’ business is a blend of passion and purpose, specializing in storytelling through the lens. She’s particularly excited about branding photography, helping small businesses and corporations capture their essence to connect with their communities. “I love telling other small business owners’ stories through pictures to impact their community,” she mentioned. Based in Myrtle Beach since October 2024 (after 12 years in Columbia), Jones markets her services through networking giants like BNI and chamber meetings, alongside Facebook and word-ofmouth referrals that built her initial brand. But her impact extends beyond client sessions. She’s deeply committed to her community, serving as the photographer for the South Carolina Make-A-Wish Foundation’s annual gala in Charleston for several years. “They reached out, and I was like, ‘I would love to donate my time.’ It impacts the kids, and I get to meet the families,” she said. She’s also partnered with Helping Hands of Myrtle Beach, a social services organization aiding families in crisis with food and resources. Looking ahead, her ambitions are as focused as her camera lens. Short-term, she’s building her branding arm; longterm, within the next two to five years, she envisions a full branding studio where she mentors aspiring photographers. She’s already tasted success in this realm, having guided four mentees who are now thriving independently. “I’ve done some training already, and I want to do education in the studio,” she said. Jones’ story reveals the power of pursuing what ignites your spirit. Her advice to fellow dreamers? “Whether it’s photography or not, if you have a dream or something that just sets your soul on fire, figure out a way to make it your career. Because you’ll never feel like you’re working, and you’ll always look forward to going to work.” In a world that often prioritizes stability over passion, Rae Jones reminds people that sometimes, the best shots come from taking a leap into the unknown. Through her lens, she’s not just capturing moments — she’s crafting a legacy of inspiration. Connect with Rae Jones Photography here: https://www.raejonesphotography.com 
- I for Italia - Experiencing Authentic Italy As A Local(Photo credit: Donato Porzia) (Headshot photo credit: Irmante Sungailaite) Imagine waking up to gentle rolling hills with views of the countryside and the sparkling sea. The lush greenery and picturesque blend of natural beauty and agricultural charm keeps the world around you quiet and calm - giving you a serene atmosphere. Narrow paths that wind through a quaint, lemon farm in Sorrento, Italy are shaded by vibrant lemon trees. The views transform your mind and take you to a place you’ve never been before. It makes you hungry for more adventure, for more tranquility, more culture. These are the unforgettable experiences travelers have received with a U.S. based Bespoke Tour Operator company, I for Italia, owned by Stefano Paris. Founded in 2021 in the Charleston area, I for Italia, specializes in the promotion of authentic, immersive small-group and private travel experiences. All of which are designed to connect the U.S. traveler to Italy’s culture and traditions. I for Italia is not filled with cookie cutter experiences. “I for Italia focuses exclusively on Italy, sharing our passion and expertise for its rich and diverse regions. It’s our mission to capture the true essence of traveling to Italy and for people to experience life as a local,” Paris said. He created a meet group for Italian lovers who meet on a monthly basis where he teaches a free Italian class, Italian based wine tasting and explaining the culture of Italy. Reflecting on his journey, Paris shared his life changing experiences leaving Italy after graduating college in 2012 to teach children Italian in 2013. Living in the Northeast, Paris felt an undeniable pull to explore the world and embrace its cultures, elements and communities. During his 20s, he lived abroad in Europe, North America and Southeast Asia. Since 2017, he has worked in the travel industry and was a licensed tour guide in Western Europe. In 2018, Paris did National Geographic journeys in Italy, which led him to reflect inwardly on his purpose and his love for his motherland. After working for major tour operators around the globe and having adventures of his own, Paris felt like there was a missing piece in his travels: connecting people to the real Italy. He decided it was time to connect deeper into his Italian roots and bring its authenticity to travelers. “I wanted to give people a chance to really experience the real Italy,” he shared. “I felt like travelers were missing a really big part of their tours: they were not actually experiencing the Italy that I know and love,” which is what he wanted to bring into his business venture. Paris was determined to show people what Italy is genuinely about and to add more to their travels. “Let’s do something to fix that and let me do something that connects in a much deeper way for travelers to the country. That’s how I for Italia started,” Paris explained. Starting his own business, living in Charleston, South Carolina and staying connected to his Italian heritage, doesn’t come without challenges. The biggest challenge was transitioning from being a tour guide to being a tour operator. His mentors, Hamo Rostamian - President at HRI Development, Matt Kinch - Founder at Adventure Desk, and Brabham Dick - SBDC all played an influential role in how Paris views his business and mindset. “I had to learn to be humble and be realistic,” Paris said. “Accept the uncertainty. Listen to your gut and listen to the people who understand,” Paris advises aspiring entrepreneurs. “I’m unsure whether some choices will pay off and if you’re not completely sure, that’s okay too. By working hard, you will find your way and you will understand where you have to go. So, be comfortable with being uncomfortable,” Paris shared for anyone interested in taking the leap to business ownership. Looking to the future, Stefano Paris aims to continue to educate travelers whether through the language, culture or sights across his homeland and potentially own land in the countryside of Italy. “The Italian dream is living in a farmhouse in a beautiful place, growing your own vegetables and your own olives for extra virgin olive oil with the hopes of people coming to visit you and understand what the real Italy is about,” he said. He would like to run more small group tours in Italy for anyone looking to explore its beauty and rich culture. Apart from regular tours, Paris and his team run tours for Lifelong Learning Institutes, such as OLLI. These programs are specifically tailored to seniors, and their missions are to nurture a lifelong passion for learning and intellectual growth within the travel industry. I for Italia’s tours align with these goals; Paris and his team thoroughly enjoy escorting senior groups to Italy and welcome all age groups. For anyone interested in exploring new heights, new scenery, and for unforgettable experiences with an experienced and passionate group of travel experts, reach out to I for Italia for a customizable and “one for the books” trip to Italy. Website: https://www.iforitalia.com/ Facebook: https://www.facebook.com/iforitalia Instagram: https://www.instagram.com/i_for_italia/ LinkedIn: https://www.linkedin.com/company/iforitalia/posts/?feedView=all 
- From Wine to Chocolate - The Sweet Journey of LaRue Fine ChocolateLaRue Fine Chocolate in Greenville, founded by Elizabeth Logan McDaniel, is the #1 chocolate shop in the USA (June 2025)! From a fun afternoon making truffles with her niece to crafting exquisite, wine-inspired chocolates, Elizabeth’s journey is one of resilience and community. LaRue Fine Chocolate , a Greenville-based business owned by Elizabeth Logan McDaniel, isn’t just a chocolate shop. Elizabeth McDaniel, the founder, began her career in the wine industry, where she developed a keen palate and built solid relationships. However, a casual and fun afternoon with her niece changed everything and led her to where she is now. In the early 2000s, while trying to find a fun activity to do with her niece, Logan McDaniel discovered a recipe for hand-rolled chocolate truffles in Bon Appétit to try with her niece. What started as a simple bonding moment turned into a delicious obsession. After receiving a thoughtful Christmas gift—a Culinary Institute of America chocolate book and options for classes—McDaniel decided to take the plunge. She left her corporate job behind to follow her newfound passion for chocolate. In 2015, she launched LaRue Fine Chocolate from the guest house on her property, transforming a cozy room into a Department of Agriculture-approved kitchen. While starting out as a one-woman show was no easy feat, she quickly gained attention. Local media featured her chocolates, and demand surged, leading her to meet customers in parking lots and gas stations—a humorous yet telling sign of her entrepreneurial spirit. When the COVID-19 pandemic hit just as she was ready to open her storefront in March 2020, McDaniel faced a major setback. She pivoted to curbside service, showcasing her resilience and adaptability. With support from her landlord and the community, LaRue Fine Chocolate not only survived but thrived, eventually being named the #1 chocolate shop in the country. The success of LaRue Fine Chocolate is centered on her giving back to her community. Her connections from the wine industry opened doors, helping her gain access to local markets and media. Throughout her journey, her husband’s unwavering support and the camaraderie among local small businesses as well as her LaRue team members played vital roles. During tough times, fellow entrepreneurs rallied around her, reinforcing the idea that when one of us rises, we all rise. Today, LaRue Fine Chocolate is celebrated for its exquisite truffles that tell a story with every bite. McDaniel’s background in wine informs her chocolate-making, allowing her to create complex flavors that surprise and delight. Seasonal offerings, like pumpkin caramel in the fall and passion fruit chocolates for Valentine’s Day, keep customers coming back for more. Looking ahead, her focus is on maintaining the quality and experience that earned LaRue its accolades while exploring new product lines and flavors. Her journey is a beautiful mix of creativity, community, and a dedication to craftsmanship—an inspiring story for chocolate lovers and aspiring entrepreneurs alike. LaRue Fine Chocolate is a shining example of what can be achieved through passion and perseverance. McDaniel’s story reminds us that the sweetest successes often come from taking risks, embracing change, and nurturing community ties. As of June 2025, LaRue Fine Chocolate has been ranked as the best chocolate shop in the USA! Whether you’re a chocolate connoisseur or someone simply looking to indulge, stop by Elizabeth’s shop in Greenville. Treat yourself to a delightful experience, savor the exquisite flavors, and discover why LaRue has captured the hearts and taste buds of so many. 
- Insure Boost Works to Make Health Insurance ‘Simple, Personal, Accessible’Insure Boost, a Columbia-based health and life insurance agency, is dedicated to educating clients about their options and how to effectively use their coverage. Founded in 2015 by owners Brandon and Charity Elliott, their agency helped over 100 families with their insurance needs in their first year, and has gone on to help over 3,000 families since opening. In 2016, Brandon took a position representing the local BlueCross while Charity worked in banking prior to making the transition to the insurance industry. After three years working with Blue Cross and facing significant changes, they made the decision to quit their jobs and start over entirely on their own as independent agents in 2019. Brandon Elliott noted that they believed in their ability to help others and committed to mastering their craft, even if it meant starting from scratch. “With no clients and no income for four months, we set up a table at a local flea market with our laptops and a strong commitment to rebuilding,” he said. “It wasn’t glamorous – we spent long days working leads, handling rejections, and learning everything we could to better serve our clients.” Fast forward to 2025, Insure Boost proudly operates from a new office in Columbia, with a growing team of 1099 and W2 employees, coupled with their combined years of experience in the field. Insure Boost strives to make insurance “simple, personal and accessible for the people who need it most.” The Elliotts emphasize the personal touch in their approach. “We don’t treat clients like numbers – we treat them like neighbors. We take the time to explain coverage in plain language, help people understand what they’re signing up for, and stay in touch after enrollment,” Brandon Elliott said. By blending in real-world experience, Insure Boost aims to make the process of obtaining insurance less overwhelming. The Elliotts said they have thrived in a niche market that others have avoided. “Insurance can be a sensitive topic due to rising costs and the difficulty of finding the right policy,” Brandon Elliott said. “Many consumers have had negative experiences with insurance and we strive to change that.” The Elliotts prioritize transparency and honesty, focusing on what’s best for their clients. “If what they have is still the best option, we’ll tell them,” Brandon said. Looking ahead, Insure Boost aims to expand their growing team and establish more locations across the state. Their downtown Columbia location was chosen for its visibility and local presence. To give back, they donate a percentage of their revenue to Women’s Health Centers. “If we can’t help them, we’ll point them in the right direction,” he affirmed. The advice Brandon Elliott would give to aspiring entrepreneurs is clear. “Don’t despise the days of small beginnings, and be patient. Get a mentor because that’ll shorten your learning curve. If that means you get underpaid for a couple of years while you learn and perfect your craft, it’s worth it in the long run because you can prepare to start over. Don’t try to make everything perfect on your first time ever being in business; it’s okay to pivot. It’s okay to start over,” he advises. To connect with Insure Boost, visit InsureBoost.com . 
- Six Nineteen of 1865 Spirits: Rooted in Culture, Created in Love and Crafted to Last for GenerationsPhoto by Amy Randall Photography Babette Jones is the CEO and founder of Six Nineteen of 1865 Spirits, a Greenville-based beverage company. Six Nineteen was inspired by the historical significance of Juneteenth and was created amongst a group of friends vacationing on June 19, 2022, in Hilton Head, South Carolina. Jones recalled a friend, Charles Anderson, who crafted a cocktail that felt like “freedom, bold, unifying and unforgettable.” Sipping this “story in a glass” ignited a passion in Jones to officially launch her Six Nineteen of 1865 Spirits brand in 2023. They specialize in premium ready-to-drink cocktails and mocktails. Their mission is to create a space where celebration meets purpose — honoring the past, empowering the present, and toasting to a future where everyone has a place at the table. What sets Six Nineteen of 1865 Spirits apart is that they “lead with soul, history, and heart.” Each bottle is crafted with the intent to create a drink for everyone, breaking down barriers. “This brand was created for everyone – a bridge between cultures, generations and communities from all walks of life,” Jones said. To kickstart her business, Jones participated in the Hill Institute for Entrepreneurs and Innovators, and received a GVL Starts grant. Provided by Furman University, GVL Starts connects aspiring entrepreneurs with the right resources, coaching, and access to the ideal capital to successfully launch their business ventures. After being selected as one of the 28 entrepreneurs to present her idea during the Local Entrepreneur Ecosystem Demo Day, Jones was awarded a $5,000 grant to launch her business. “After winning that grant, I started raising capital in order to get my products in the market,” Jones said. She described the importance of social capital and emphasized that people are better together than apart – which is something she experienced with Furman University’s backing behind her entrepreneurial vision. Reflecting on her entrepreneurial journey, Jones talked about how crucial it is to have a positive and uplifting community supporting you. Not only did her Furman family support her endeavors, but her familial ties also further strengthened her entrepreneurial launch. Her grandmother and mother shaped her foundation through their resilience, kindness, and unwavering belief in inspiring others to dream boldly and move with purpose. Her grandmother, now deceased, raised 54 foster children over the course of their infancy to adulthood and Jones’ mother, who is now 86 years old, adopted Jones’ sister when she was 3 years old and also one of the foster children raised in her grandmother’s home. Her sister, who is mentally disabled, has been cared for by their 86-year-old mother until recently after a falling accident. Her sister currently lives in a nursing home. Jones shared that, “if anybody needed a home, my grandmother’s was the foster home that they brought the children to.” Both of these women served as role models of grace, strength, patience and resilience that resonates with Six Nineteen of 1865 Spirits’ brand and with Jones personally. Mentors like Fawn Weaver, founder of Uncle Nearest, and Robin McBride, co-founder of McBride Sisters Wine, have inspired Jones’ leadership. They’ve shown her how to carve out space for herself while paving the way for other women and minorities in the spirits industry. The advice Jones would give to aspiring entrepreneurs is straightforward: work full time and build your business on the side. “Until you’re able to build your business, you need to make sure you have a solid business plan, which is your road map while you’re building your business. You don’t take a trip without an itinerary or road map,” Jones advised. She shared that entrepreneurship requires grit and is constant work daily. “When you don’t want to work, you have to work. You have to build. You have to build relationships. Make your vision yours and understand that not everyone will see your vision, but that’s okay.” Jones shared a few more words of wisdom and gems to aspiring entrepreneurs. “Integrity matters, and authenticity matters. People know if you’re being authentic or playing games with them which is why I truly believe in building strong relationships.” Jones added, “There will be relationships that are like leaves. Some are there for a season. Some are going to drift away. New ones will form and some will take root. Those roots last a lifetime.” Jones has been married to Dr. Gary L. Jones for 34 years and has been blessed with two beautiful daughters, Madeline, age 30 and Carrington, age 25, as well as a 6-year-old granddaughter. Looking ahead, Jones envisions Six Nineteen of 1865 Spirits expanding both throughout South Carolina and globally. Soon, Six Nineteen’s premium spirits will be available at major retailers nationwide. In South Carolina, you can find their products at: 19 Wine & Spirits – Greenville King’s One Stop – Dorchester Alchemist M5 – Mount Pleasant Atlantic Liquor – Summerville The Corner Liquor Store – Summerville Dixie Liquor – Myrtle Beach Six Mile Liquors – Mount Pleasant Surf Beverage – Mount Pleasant Bouharon’s – Greenville Travinia’s - Greenville Pickle Ball Park - Greenville 
- Briton Court: Style That Celebrates Family MomentsIn a quaint neighborhood on Briton Court, three sisters—Stephe Ebert, Kristina Teague, and Jenny Hall—embarked on a journey that would blend familial bonds with entrepreneurial spirit. Growing up in a family of restaurateurs, their childhood was filled with vibrant gatherings, laughter, and an innate love for style. Their mother’s closet, brimming with fancy gowns and heels, made dressing up an adventure, igniting a passion for fashion that would shape their futures. From a young age, they immersed themselves in the retail world, taking on jobs as soon as they were legally allowed. After college, the sisters gathered to discuss a dream they all shared: to create their own clothing brand. This dream transformed into reality in 2022, when they launched Briton Court, a contemporary brand known for its bold and playful prints. With a focus on family, Briton Court introduced a collection that captures the essence of charm and style, ranging from sizes 3 months in babies all the way up to Women's sizes XS-XL. This delightful collection features onesie dresses, bubbles, and coordinated looks designed for everyone, making it perfect for capturing those adorable family moments. Each piece celebrates togetherness and style for the whole family! The sisters’ backgrounds were as diverse as their styles—Stephe and Jenny majored in retail, while Kristina embraced fashion. Their unique perspectives and tight-knit sisterhood fueled their vision for Briton Court. They sought an artist in Brazil to create their eye-catching prints, which are then digitized and produced in India, blending creativity with craftsmanship. In August 2022, they took a leap of faith and attended their first trade show in Atlanta. The response was overwhelming, with 75 stores eager to carry their collection. Since then, the sisters have continued to showcase their designs at trade shows across the country, from New York to Atlanta, expanding their retail presence to over 350 accounts. As they set their sights on growth, they recently launched a baby and infant line, introducing matching options for boys to complement the girls' collection, aiming for summer 2026. Their goal is ambitious: expanding from 306 stores to 800, while fostering relationships with retail partners like Alumni Hall and Lake Country Outfitters. However, the journey hasn’t been without challenges. The sisters learned valuable lessons about patience and the importance of thorough testing before committing to manufacturers. They also recognized the need to enhance their social media and email marketing strategies to connect with their audience more effectively. Through it all, Briton Court embodies three core values: joy, family, and gratitude. With each playful print and coordinated look, the sisters invite families to share in the joy of dressing up, celebrating their bond through fashion. As they continue to grow, they remain rooted in the love that started it all—the love of family, style, and creating lasting memories together. As Briton Court continues to weave joy, family, and gratitude into every stitch, they invite you to explore their delightful collections. Discover how Briton Court's playful prints can bring your family moments to life! Visit Briton Court at britoncourt.com and embrace the style that celebrates togetherness. "Dress Up, Share Joy, Create Memories!" 
- Jennifer Glasgow Is on a Mission to Help Pets Live Longer, Healthier Lives—One App at a Time(Photo credit: Anna Laura - Sommer Media) For Jennifer “Jenny” Glasgow, pets aren’t just companions—they’re family. As the Founder and CEO of Chubby Dog Nation , Healthy Dog Nation , and Fat Cat Society , Jenny is pioneering a new era of pet care connected to preventive health, better nutrition, and tech-enabled support for pet owners. She envisions where dogs and cats live longer, healthier, and more active lives—supported by their beloved humans and their veterinarians. As a veterinary technician, Jenny has seen the consequences of unchecked weight gain and poor nutrition in pets firsthand. “We see the chubby dogs come in and the doctors give great advice,” she shared. “But then we don’t see them again for another year. By then, they’re heavier, with more joint issues and internal health concerns.” Limited follow-up and worsening health sparked an idea that she couldn’t resist. What began as Chubby Dog Nation has turned into an app that helps dog owners stay consistent and proactive about their pets’ overall wellness. From daily activity tracking and diet plans to prescription reminders, vaccination alerts, and vet appointment coordination, the app serves as a digital assistant for dog parents who want or need help staying on track. The app even offers one free month of premium features for new users to explore all its benefits. Fat Cat Society which followed and has similar elements as Chubby Dog Nation, has expanded Jenny’s reach to feline friends who often suffer from the same health challenges. Together, both platforms promote sustainable, vet-approved routines tailored to each pet’s needs. “Different breeds may not need completely different plans,” she explained. “But they may need different goals. A senior dog with arthritis isn’t going to benefit from the same plan as a two-year-old active puppy.” To ensure every recommendation is based in veterinary science, Jenny collaborates closely with professionals in the field, most notably Dr. Rebecca Remillard, a world-renowned pet nutritionist. Together, they developed a “diet roadmap” for owners who might not currently have a vet or are unsure where to begin. “Cutting food portions in half may cause weight loss, but it can also deprive pets of essential nutrients,” Glasgow commented. “Working with a doctor is always best and advised.” Now with hundreds of users across the country and recognition in Inventors Digest , Jenny is building more than apps—she’s building community. She serves as a mentor to other local entrepreneurs and is actively involved with Not One More Vet (NOMV) , an organization addressing mental health and suicide prevention in the veterinary field. “There’s a highly disproportionate rate of suicide in our profession,” she said. “NOMV provides support and outreach that saves lives.” This summer, Jenny’s leadership will be celebrated at the 2025 SC Women in Business awards hosted by Integrated Media Publishing in Greenville, SC—an honor that reflects her impact not only in pet health, but in entrepreneurship and advocacy. Originally from Dallas, Jenny has resided in Charleston, South Carolina for nearly 30 years, and is still tied to her Texan roots. Her goals don’t stop at pet parents—she’s working to get Healthy Dog Nation into every animal shelter, where good health can make the difference between a dog finding their forever home or not. Her advice for pet owners ready to make a change? It’s simple: Download the app. Commit to the plan. And treat your pet’s health like the priority it truly is. To Learn More or Get Started: Website: www.chubbydognation.com/how-it-works Contact : jenny@chubbydognation.com 
- Made Like a Mother: How Haley Hoover Is Redefining Modern Motherhood—One Elegant Drying Rack at a Time(Photo credit: Wesley & Tukka Oksanen) Haley Hoover never intended to become an inventor. But as the founder of Winnie & Lu and creator of the Airess Drying Rack , she’s become a quiet revolutionary in the world of parenting products, blending form, function, and feminine strength into a single statement piece for modern motherhood. After more than a decade as a professional nanny and eventually becoming a mother herself, Haley had a familiar realization shared by so many parents: baby bottle drying racks were still clunky, and cheap plastic contraptions which was the same as they’d been years before. "I thought they were so ugly and never held up,” she said. “I decided to tackle it and redo it.” That moment of dissatisfaction became the spark for Winnie & Lu —a woman-owned business dedicated to designing household essentials that aren’t just useful, but elevated, elegant, and built to last. The Airess Drying Rack: A New Gold Standard Enter the Airess Drying Rack , Hoover’s flagship innovation: a gold-plated stainless-steel rack with a food-grade silicone base that’s dishwasher-safe and rust-proof. “Instead of it being plastic, it’s made of gold-plated stainless steel. It won’t rust or damage. It’s not an eyesore. It looks like a piece of art sitting on your counter,” Hoover shared. Far from being just a baby item, the Airess transitions with families. It holds a full day’s worth of baby bottles and pump parts, but later becomes a countertop staple for wine glasses, lunch containers, and glassware—a symbol of the journey from infancy to independence. Award-Winning Recognition and Community Impact Haley's innovation quickly caught attention, earning her the Drew Wynne Foundation Grant for entrepreneurs and a place among the 100 Women to KNOW in America , an award honoring the country’s most influential and honorable women leaders. Her first product batch sold out within a week of launch. But beyond commercial success, Hoover is building something with a deeper purpose. "I'm doing Winnie & Lu so that my boys can see that mom’s work is just as important as dad’s—and that I can create a space that gives back to the community and women all over.” A portion of her proceeds support a local organization for at-risk youth. A Business Made Like a mother: Strong, Elegant, Resilient Winnie & Lu’s tagline, Made Like a mother , captures not only the product but the spirit behind it. “You have to nurture, build, and mold your business into something,” Hoover says. For her, the biggest challenge isn't the product, it’s balancing the dual demands of entrepreneurship and motherhood. “Half the stress is wanting to put your best foot forward at work and also be the best you can as a parent.” She’s passionate about working with other mothers, whom she lovingly refers to as “cute little love bug” caretakers—but also collaborates with manufacturers and professionals from all walks of life. “Sometimes, people don’t understand the nuances that come with parenting and working simultaneously,” she said. “But when you get on calls and hear their family stories, it reminds you—this work connects us.” Looking Ahead Haley markets Winnie & Lu mostly through social media and social media influencer partnerships, but her vision extends far beyond one product. “There should be more ways for people not to have to choose between career and parenting,” she said. “I want Winnie & Lu to be part of that solution.” She hopes to expand the product line with more beautifully made ethically sourced tools for modern families. All Airess Drying Racks feature: Heat and Rust Resistance Food-Grade, Dishwasher-Safe Silicone Base Stainless Steel with Electroplated Gold Finish Ethically Verified Materials Lifetime Warranty Shop or connect with Haley Hoover Order your Airess Drying Rack or learn more about Haley Hoover's story at: Winnie & Lu Website Haley Hoover on LinkedIn Winnie & Lu on Facebook 
- The Architect of Vision and Balance: The Story of Leslie Norton(Photo credit: Michelle Fiorello) When Leslie Norton was in third grade, her teacher suggested a profession that married her love of math and architecture. That single suggestion ignited a spark that never faded. “I started drawing floor plans on extra-large pads of graph paper,” she recalls. By sixth grade, when her parents remodeled their home, Leslie had a front-row seat for the design process. “I didn’t really understand what I was looking at,” she says, “but I became fascinated by the transformation. I loved seeing spaces open and turning into something new. I get to see the vision come alive.” Now the Owner and Principal Architect of Norton Design Studio, Leslie, has turned that childhood dream into a reality—one project, one relationship, and one transformation at a time. She’s built her business not on ads or billboards, but through word-of-mouth and authentic connections in Charleston's thriving design community. “My network includes other architects, interior designers, contractors, realtors, and engineers,” she shares. “It’s a web of trust.” Carving Her Own Path With over two decades of experience, a bachelor’s in architecture from Miami University (Ohio), and a Master of Architecture from Washington University in St. Louis, Leslie brings technical expertise, artistry, and leadership to every project. A LEED Accredited Professional, she’s earned national design awards, been published in multiple outlets, and even featured on HGTV and This Old House . Yet her career wasn’t just shaped by accolades—it was forged by resistance. “When I was young, a neighbor told my mom that architecture wasn’t a good profession for women,” she recalls. Leslie’s response? “I’m going to prove you wrong.” And she did—resoundingly. Building a Business on Her Own Terms Leslie founded Norton Design Studio nearly six years ago—not just to create beautiful spaces, but to create space for her family. “My kids were four and one when I started. I wanted to be there for daycare pickups, school events, sick days. I wanted the freedom to say ‘yes’ without fearing the professional cost.” That flexibility wasn’t just empowering—it was strategic. “I work early mornings or late at night when I need to. I’m setting my own boundaries. I learned from Melissa Barker that ‘my availability does not equal my accessibility.’ That changed how I work.” The studio itself has become a hub for empowering other women. “I’ve always had female interns—most are grad students or recent grads. I want them to see that it’s possible to run a business and have a family. I want them to get licensed. I’m so proud of one of my first interns—she just got engaged and licensed!” Redesigning the Narrative for Women in Architecture Leslie is candid about the disparities facing women in her field. “One of the biggest problems is the transition from school to licensure. The process is long, and it’s hard to balance work and family. Society has made more room for men in that regard.” But she doesn’t just talk the talk. Leslie mentors young women, champions their careers, and cultivates community through groups like The Helm , a network for mothers in leadership roles. “You don’t have to be a biological mom or have little kids. If you’re mothering in any way and leading in your profession, you belong here.” For women without a built-in support system, Leslie offers this: “Look to other strong women. It’s hard work, but relationships can be built. Asking for help is not weak, it’s intelligence. We even teach our kids that.” Designing for Real Life Leslie’s approach to architecture is both practical and deeply personal. “Women bring a different perspective, especially in residential design. I’ve had clients come to me because they wanted someone who understands what it’s like to live in a house with a family, kids, and a business. Where do the backpacks go? How should the kids’ rooms relate to the parents? I get it.” And that’s what drives her: connection, trust, and authenticity. “I want clients to trust me—and for me to trust them. I want open, constructive feedback. This is a partnership. I’m not here to impress—I’m here to deliver a vision.” When asked, Leslie’s husband described her business in three words: Passion, Drive, and Relationships. It’s fitting. Whether she’s sketching floor plans, mentoring interns, or showing up at school for her kids, Leslie Norton is designing a life that’s both intentional and impactful. Legacy in the Making Today, Leslie is one of America’s 100 Women to Know in 2025 and a recent honoree at the SC Women in Business Awards hosted by Integrated Media Publishing. But ask her what her biggest lesson is, and she won’t cite a trophy. “You don’t have to have everything figured out. I had played up this idea in my head that I wasn’t going to be successful. I had to get out of my own way.” It’s a lesson she shares often—with clients, interns, and especially her children. “Keep trying. It doesn’t have to be perfect. As long as you’re learning, it’s not failure.” Leslie Norton’s story isn’t just about architecture, it’s about resilience, reinvention, and reimagining success on her own terms. To connect with Leslie Norton, visit norton-design.com or reach her at leslie@norton-design.com . 
- Julie Kaminski: Helping Women Thrive with the SAVOR MethodPhoto credit to Anna Laura Photography. Julie Kaminski’s path to entrepreneurship wasn’t just about building a business—it was about creating a life that aligned with her values, her family, and her passion for women’s health. As the creator of the SAVOR Method™ and a nationally board-certified health and wellness coach, Julie helps women reconnect with themselves in a way that’s realistic, personalized, and deeply empowering. A lifelong athlete, Julie first learned how to pivot when her college synchronized swimming program was cut. It was a defining moment—one that led her toward a broader view of wellness. She began in fitness training but quickly realized that the real transformation women sought went far beyond the gym. So, she earned her master’s in counseling, became a certified coach, and started crafting a more holistic approach to health—one that listens, adapts, and sees women as whole people. That approach is now known as the SAVOR Method™ : Sustenance – what you eat, when, and why, Activity – movement that fits you , Vitality – understanding your unique medical and genetic makeup, Organization – learning how to manage life’s stress, Refuelment – tapping into the things that energize and uplift you. Julie designed this method to be flexible and deeply personal. “We’re all different—even down to our cells,” she says. “What works for one woman might not work for another. That’s why coaching has to meet people where they are.” She also believes that when one woman thrives, it has a ripple effect. It’s why her logo is a ripple—representing how small, meaningful changes can flow outward into every area of life. “There’s actually science behind the idea that if a mom is thriving, her whole family feels it.” More than 90% of Julie’s clients are women, many of whom initially hesitate to seek support because they see it as a sign of weakness. Julie flips that script. “Asking for support doesn’t mean something’s wrong,” she says. “It means you care enough to want more for yourself.” Her business has grown not just from her passion, but also through the guidance of other women who lead by example. One of those women is Melissa Barker , founder of Women Entrepreneurs Inc. and a marketing and PR expert who helped Julie reimagine her brand. Julie credits Melissa—who will emcee the upcoming 2025 Women in Business event in downtown Greenville on July 16—with helping her clarify her message and align her brand with her mission. “Melissa has this incredible energy. She believes in visibility, in women showing up for each other. Working with her helped me lean into my voice in a new way,” Julie says. Julie's work continues to reach women who are ready to redefine what health means for them. Beyond coaching, she’s passionate about maternal and community health and previously served on the board of a domestic violence shelter—an experience that taught her how powerful environment can be in shaping wellness. “When you change your surroundings, your health can start to shift, too.” Looking ahead, her goals are clear: protect her peace, do work that matters, stay grounded in family, build real relationships, and keep space for creativity. “You have to think about your future self,” she says. “Where do you want to be, and how do you want to feel when you get there?” She sums up her mission in three simple but powerful words: Helping Women Thrive . And that’s exactly what she does—through every conversation, every coaching session, and every ripple she helps create. To connect with Julie Kaminski to share your goals, reach out to her through her website: https://juliekaminski.com/ 
- Osmium Development Group's Focus On Relationships Leads To SuccessPhoto by: Roan Media Group Osmium Development Group , a commercial real estate firm based in Columbia offers services in sales, leasing, construction, and development within the commercial real estate sector. One key member of the Osmium Development Group is Ashley Flott, a Senior Advisor, who brings passion, knowledge and strategy to the table. She emphasizes the need for client engagement and strategic thinking in every interaction as well as commitment to the company and clients. An Approach to Client Success According to Flott, relationships are highly important for Osmium Development Group’s success. As shared in her recent interview, most of their business stems from repeat clients and words of mouth referrals. “The reason clients keep coming back to us is because we are always available. I’m constantly answering the phone, being there for our clients' interests, and helping them achieve their goals," she said. With proactivity and communication, they aim to meet their clients’ needs throughout the process. This willingness to go above and beyond is what sets them apart and keeps clients coming back time and time again. Focus on Growth and Mentorship Growth is the top priority at Osmium Group right now with plans to penetrate deeper in South Carolina, North Carolina, Georgia and Florida. Flott highlighted the impact mentorship has had in her life at the company and emphasized the importance of mentorship within the company: “We’re looking to grow our team. It’s all about finding driven individuals who are eager to learn, adapt, and help us achieve our sales goals.” Flott is eager to develop junior brokers, offer them guidance, and help them identity and sharpen their skills. “I want people who are excited about learning and growing. It’s important that we nurture talent, as we believe the right opportunities can help our team succeed,” she stated. Building Strong Client Relationships Osmium Development Group’s success is built on proactive client relationships which are comprised of consistent attention and communication to meet clients’ needs. They understand that a successful real estate deal doesn’t simply happen overnight, and it requires time and effort. By staying client-focused, Osmium Development Group can offer the most relevant advice and services to best serve them. One of the challenges in the commercial real estate sector is managing expectations. Flott stresses the importance of setting realistic goals, avoiding financial setbacks and not wanting to set up clients for failure. “Unrealistic expectations are a dealbreaker. We work with businesses that have growth potential, but we ensure expectations are set right from the start.” As Flott puts it, “We’re constantly looking for ways to add value and be the resource our clients need to achieve success.” Establishing Presence and Expanding Reach For 2025 and beyond, Osmium Development Group’s main goal is to grow a larger presence. “We’re focused on expanding especially in South Carolina, North Carolina, Georgia, and Florida,” Flott addressed. Osmium Development Group is striving to increase its reach and scale the business. Whether it’s through marketing efforts or client relationships, they’re determined to grow both locally and regionally. The Osmium Group Difference Flott notes that it is their commitment to being robust , accessible , and ambitious makes them stand out. She shares three core values that she believes define the firm and describes it to a T: Robust : Osmium Development Group is versatile. Their offered services cover all commercial real estate needs, making them a one-stop shop. Accessible : Whether it’s answering calls, or providing additional resources, their accessibility has proven to be successful for their business growth. Ambitious : The team is always looking for new opportunities, and finds ways to help clients achieve not only their business goals but their real estate needs as well. What’s Next? As they pivot, they are currently seeking highly motivated professionals who are interested in starting or expanding their real estate career. If you’re looking for an opportunity to grow, Osmium Development Group has its doors open. 












